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	<title>Five by Fifty &#187; Search Results  &#187;  HouseFoods</title>
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	<link>http://fivebyfifty.com</link>
	<description>Asian Consumer Intellegence</description>
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		<title>The Power of Tumeric for Women</title>
		<link>http://fivebyfifty.com/2009/02/17/the-power-of-tumeric-for-women/</link>
		<comments>http://fivebyfifty.com/2009/02/17/the-power-of-tumeric-for-women/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 05:32:46 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Beauty & Wellness]]></category>
		<category><![CDATA[FMCG]]></category>
		<category><![CDATA[beverages]]></category>
		<category><![CDATA[japan]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://www.fivebyfifty.com/?p=1932</guid>
		<description><![CDATA[House Foods has released a new version of its drink Ukon no Chikara ("The Power of Turmeric") with a cassis flavor and packaged in a pink bottle, in an obvious move to target female consumers.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1933" src="http://fivebyfifty.com/files/2009/02/ukon-no-chikara.jpg" alt="The Power of Tumeric in a new pink package." width="250" height="360" />In November 2008, House Foods released a new version of its drink Ukon no Chikara (&#8220;The Power of Turmeric&#8221;) with a cassis flavor and packaged in a pink bottle, in an obvious move to target women. The original Ukon no Chikara launched in May, 2004, and is positioned as both a health drink and an effective method of preventing hangovers, in drunk before consuming alcohol. This new version has only 19 calories and contains Vitamin C. In addition to preventing hangovers, it claimed to boost the immune system and also has a diuretic effect.</p>
<p>The 100ml bottle has a suggested retail price of 190 yen.</p>
<p>Learn more:<br />
<a href="http://www.fivebyfifty.com/?s=HouseFoods&amp;key=Company" target="_self">Other House Foods products</a><br />
<a title="HouseFoods" href="http://housefoods.jp" target="_blank">House Foods Official Site</a> (Japanese)<br />
<a title="Suntory Dark Bitter" href="http://www.suntory.co.jp/beer/malts/darkbitter/index.html" target="_blank"><br />
</a></p>
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		<title>Sakura Flavored Chips</title>
		<link>http://fivebyfifty.com/2009/01/05/sakura-flavored-chips/</link>
		<comments>http://fivebyfifty.com/2009/01/05/sakura-flavored-chips/#comments</comments>
		<pubDate>Tue, 06 Jan 2009 04:54:48 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[FMCG]]></category>
		<category><![CDATA[flavors]]></category>
		<category><![CDATA[japan]]></category>
		<category><![CDATA[snacks]]></category>

		<guid isPermaLink="false">http://www.fivebyfifty.com/?p=1510</guid>
		<description><![CDATA[House Foods has released a edition in its O'Zack series of chips, flavored with real cherry blossom leaves.]]></description>
			<content:encoded><![CDATA[<p><img src="http://fivebyfifty.com/files/2009/01/ozack.jpg" alt="" width="250" height="344" class="alignleft size-full wp-image-1511" /> House Foods has released a edition in its O&#8217;Zack series of chips, flavored with real cherry blossom leaves.</p>
<p>Learn more:<br />
<a href="http://www.fivebyfifty.com/?s=House&amp;key=Company" target="_self">Other House Foods Products</a><br />
<a title="House" href="http://housefoods.jp/" target="_blank">House Foods Official Site</a> (Japanese)</p>
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